Università IULM
Milan, Italy
The Master’s Degree Course in Fashion Communication and Luxury Strategies offers an advanced course to enter the world of fashion and luxury with full awareness of the challenges of what are now fully global industries. The Course aims to train fashion and luxury communication professionals, managers, and business consultants so that they are capable of facing the challenges of contemporary communication, contextualising them, and transferring products and experiences to the public with a new language; they will also be capable of taking on roles of responsibility within established or start-up companies, and of seizing all the opportunities of complex systems.
Face-to-face teaching is flanked by seminars, workshops, meetings with professionals and ‘in the field’ experiences. To allow for a high degree of specialisation, the course offers two possible routes in the second year: Global Trends and Luxury Strategies, with the former more focused on fashion industry issues and the latter on luxury (products and experiences).
