University of Liverpool Management School
Liverpool, United Kingdom
Get ready to take the next step in your career by becoming an expert in the latest marketing trends and challenges.
If you already have a background in marketing but would like to improve your career prospects, this course has been designed to deepen your knowledge and meet the growing demand for specialists in advanced areas within the field.
The programme will introduce you to new cutting-edge areas vital to excel in an increasingly digitalised and competitive market, such as design thinking, data driven marketing and advanced research methods.
After successfully completing your course, you will be equipped with the fundamental skills to undertake advanced marketing management within the real-world context of contemporary organisations.
To pass the programme, you need to successfully complete six 20-credit modules and a final 60-credit applied research project or dissertation.
