Bologna Business School_unimybeyond

The Master in Business Management – Global and Emerging Markets track is aimed at combining business administration with the characteristics of international markets. The program provides the necessary skills and tools to grasp new business opportunities in the Far East, Latin America and certain markets in the African continent. 

The Master in Business Management – Green Management and Sustainable Businesses track is aimed at combining business administration with the characteristics of the sectors envisaged and leading companies in creating new business models, supported by a responsible use of resources. 

The Master in Business Management – Italian Premium Brands track is aimed at combining business administration with the characteristics of the sectors envisaged. The program enhances the know-how of Made in Italy, as the experience and tradition of a country that is now recognized worldwide as a brand that guarantees quality, authenticity and an internationally appreciated sense of style.

The Master in Business Management – Life Science and Medtech track is aimed at combining business administration with the characteristics of the pharmaceutical, health and medical machineries and equipment industry.     

The Master in Business Management – Tourism, Heritage and Events track is aimed at combining business administration with the characteristics of the sectors envisaged. The program provides the skills and tools necessary to consolidate and explore a managerial research of the intersection between these sectors, connected and mutually indispensable in the practical activity of the companies and institutions involved.     

The Data Marketing and Analytics track of the Marketing Management Master’s course is aimed at helping students generating more value for the client. The course allows students to acquire the techniques and tools necessary to plan and manage a company sales and marketing division using both disciplines in an integrated approach. The advantage of a systemic view is the ability of analyzing, building, and communicating to the market the value of one’s product, by way of an efficient positioning strategy.

The Master is designed for recent graduates interested in management and data analysis and who would like to take on a central role to any business and its value creation: the Data Scientist, defined by the Economist as “the most interesting job of the twenty-first century, combining the skills of an IT technician, statistician, and storyteller to extract the golden nuggets hidden under the mountains of data.” The Master creates professionals with across-the-board skills, able to relate with the company’s management. 

The Master aims to prepare graduates from any discipline to manage the methods and techniques of both traditional and digital media in an industry undergoing a continuous revolution. The Master offers a training program aiming at covering managerial positions particularly in the digital communication, web marketing and advertising sectors which require competent technical profiles with a solid foundation in traditional marketing, at a national and international level.

The Executive Master in Food Innovation and Regeneration aims to turn participants in catalyst of change and innovation, providing a systemic vision on innovation and the practical skills required to drive transformative innovation within the entire agrifood industry. The program provides a range of tools and resources, including techniques for generating and promoting innovation, as well as business strategies for effectively managing and implementing innovation within food companies, helping to face the newest social and environmental challenges, sustainability imperatives and the integration of upcoming technology in the agrifood industry. This program is directed to talented professionals who aim to drive a positive change in the…

The rise of digital technology is causing irreversible changes in the management of economic relations and it is inevitable that the financial industry will be profoundly changed by this phenomenon. For this reason, operating in the financial sector requires a radial rethinking of the skills which are necessary to comprehend the new dynamics related to the management of the demand and supply of financial services. 

Master in HR & Organization is one of the few HR Masters in the world awarded with EFMD Programme accreditation. It consists of interactive lessons, meetings with alumni of the Master, international and group assignments and in-company workshops.   

The Master provides the keys to successfully enter the world of work offering the tools to operate in the marketing and commercial area of a company, where values and performances are built and maintained, with constant attention to the creation of value for the customer and the consumer. 

The Executive Master in Artificial Intelligence for Business provides participants with a solid set of skills to leverage the potential of artificial intelligence in the business context. Through a transformative learning journey, participants will acquire the necessary knowledge to assess the economic, financial, legal, and ethical implications associated with AI implementation and cutting-edge tools to develop effective strategies and manage the risks associated with this revolutionary technology. The Master is designed for visionary entrepreneurs, successful managers, and professionals from all business sectors who wish to harness the power of AI in their career path. It also serves as an ideal platform for consultants aiming to acquire…

Executive Master in Business Analytics and Data Science is a part-time, hybrid program (combining online and on-campus learning) conducted entirely in English. This exceptional opportunity opens doors to the forefront of innovation, unveiling the world of Big Data and data analysis. According to a groundbreaking study by MicroStrategy, over 70% of international companies are set to expand their data and analytics investments that opens the doors to those who sees their professional future in data-driven management.. Designed for experienced professionals across diverse sectors, the Master aims to bolster data analysis skills. Geared towards proactive individuals eager to leverage data to gain valuable insights, the program empowers them to foster a…

The Executive Master in Sustainability Transition Management has the aim to equip executives with operational tools and strategic knowledge in order to develop their professional career internationally in the global sustainability arena. The Program is rooted in the Sustainable Transition framework, defined as a set of processes of change, which occur during the course of one or more generations, which fundamentally modify the structural characteristics of society: transition in industry, energy, urban systems, agriculture and mobility. The programs will focus on all these five pillars, thus providing participants with a systemic view of how sustainability can be translated into tangible economic, environmental and…

The Master in Sustainability Transition Management aims at students who are willing to develop their careers internationally in the field of global sustainability. The Master addresses the issue of the Transition to Sustainability, defined as a set of change processes, which occur over the course of one or more generations and fundamentally change the structural characteristics of society.